Supply More Relevant Website Experiences by Leveraging Analytics

Formica, the globe’s leading maker of high-pressure laminate, observed that its site was not fulfilling client assumptions. With a complicated electronic profile, covering 28 nation websites, 14 languages and also 450,000-plus items, the business needed to act, prior to consumers went somewhere else for their industrial as well as household floor covering demands.

Join us as Formica execs share exactly how the firm is currently making use of AI-powered search, information as well as suggestions analytics to reroute sales leads, and also make up for local distinctions in its item directory and also material. You’ll listen to exactly how Formica handles 2 go-to-market designs (B2B and also B2C) on a worldwide basis, plus a review of the interior procedures the firm has actually established with its international groups as well as companions.

Learn and also attend this webinar just how to:

  • Develop a merged critical strategy to supply even more appropriate site visitor as well as client experiences
  • Develop your end individual experiences utilizing Coveo and also SiteCore
  • Rise customization to offer easy client self-serve choices
  • Range your sales initiatives better
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